Coursework: Film poster research and pre-production
The three film posters are as important as the trailer in terms of marks so it's vital we properly research and plan our print production work. What do you need to produce? You should create three posters to help promote the same feature film. You should identify the typical placement locations for each poster. Each poster should be different and target a specific segment of the target audience. Specifically: Fans of the genre Females Males The posters will be used to promote screenings of the film at a local film festival and the layout and design of each poster should be appropriate for its intended location. Each poster should use a different image but the advertising campaign should appear coherent. Audiences should recognise each poster as being part of the same campaign. Minimum requirements Appropriate layout and design choices for each poster Three different posters, each identifying a specific segment of the target audience A common ...